Cookie Policy
Effective date: April 22, 2026 · Last updated: April 22, 2026
1. What Cookies Are
Cookies are small text files placed on your device by websites you visit. They help sites remember your preferences, understand how people use them, and measure the effectiveness of advertising. Some cookies are strictly necessary for a site to function; others are optional and require your consent.
2. Our Consent Approach
Non-essential cookies on mroutdoorliving.com are blocked by default. When you first visit, a cookie banner appears asking whether you want to accept analytics and advertising cookies. No analytics or advertising cookies load until you make a choice and click Accept. If you decline, only the cookies required to run the site and remember your consent choice are used.
We use Google’s Consent Mode v2 framework. This tells Google’s tools (Google Analytics, Google Tag Manager) to honor your choice globally, and it passes the same signal to Meta and any other marketing tags loaded through Tag Manager.
We also honor the Global Privacy Control (GPC) browser signal automatically. If your browser sends GPC, non-essential cookies stay blocked regardless of what the banner says.
3. Cookies We Use
Strictly Necessary (always on)
| Cookie | Set by | Purpose | Duration |
|---|---|---|---|
mol_consent |
mroutdoorliving.com | Remembers your cookie banner choice so we don’t ask again every page load. | 12 months |
| Session cookie | mroutdoorliving.com | Maintains your session across pages (for example, when submitting the contact form). | Session |
Analytics (optional, consent-gated)
| Cookie | Set by | Purpose | Duration |
|---|---|---|---|
_ga |
Google Analytics 4 | Distinguishes unique users. | 2 years |
_ga_<property> |
Google Analytics 4 | Persists GA4 session state. | 2 years |
Advertising (optional, consent-gated)
| Cookie | Set by | Purpose | Duration |
|---|---|---|---|
_fbp |
Meta (Facebook) Pixel | Identifies browsers for conversion attribution on Facebook and Instagram ads. | 90 days |
If our marketing partners add additional tags through Google Tag Manager in the future (for example, call tracking or Google Ads conversion measurement), we will update this table to disclose each cookie, its purpose, and its lifespan before those tags go live.
4. Tags and Trackers We Use
The following marketing and measurement platforms are loaded on the site through Google Tag Manager, only after you grant consent:
- Google Analytics 4 (GA4): aggregated traffic and engagement analytics.
- Google Tag Manager: the container that loads the other tags after consent.
- Meta (Facebook) Pixel: conversion measurement for Facebook and Instagram advertising.
Transactional email (SendGrid) and our CRM (Idea Forge Studios) are server-side only. They never set cookies on your browser.
5. Changing Your Preferences
You can change your cookie preferences at any time:
- Click the Cookie Settings link in the footer of any page to reopen our consent banner.
- Clear cookies for mroutdoorliving.com in your browser settings. You will be asked again on your next visit.
- Use your browser’s Global Privacy Control (GPC) setting, which we honor automatically.
6. Questions
If you have any questions about our use of cookies, contact us at info@mroutdoorliving.com. You may also want to review our Privacy Policy.